On 1st April no one can be trusted and, as per usual, you might have noticed some strange announcements and product launches popping up on your news feed.
Of course brands and agencies alike are trying to make April Fools of us all and to celebrate here's a roll-call of some of today's best jokes that raised a smile.
We'll be updating the piece throughout the day as we expose more brand untruths.
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| I hope this doesn't throw u out of the window. |
Which brand pranks did you fall for?
Churchill Insurance has released Éau Yes, the world’s first perfume with smell insurance.
Éau Yes is a fragrance that will insure you smell good, because each bottle comes with smell insurance. What’s smell insurance? Well, when you spray Éau Yes you know you’re covered; to smell good and get compliments all day. And if you don’t receive a satisfactory number of compliments on your smell, Churchill will pay you those compliments back.
Virgin Active has unveiled ‘Personal Trainers’ - futuristic trainers that come with a in-built personal trainer that motivates you. The trainers have loads of other weird and wonderful features including locking laces which can’t be removed until 200 calories are burned and a projector that displays over 100 workouts and goal trackers.
Why is it when your car’s being repaired you can have a courtesy car, but when your poorly pet has to stay at the vet, you have to go home to an empty sofa? Sunlife has come up with the perfect solution with its courtesy pet cover.
SodaStream has announced the launch of its latest machine, SodaStream Le Dogue - the first sparkling water machine created especially for pampered pooches.
The luxury new machine features a rhinestone encrusted bowl, paw print design and state of the art sensors that produce sparkling water at the touch of a paw, ensuring your beloved pet stays hydrated in style.
Source: The Drum
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